Update readme

README.md

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 SimpleInventory
 =========
 
-A lightweight asset tracking system.  Easily keep track of the tools 
-employees need to do their jobs.
+SimpleInventory is the easy way to keep track of your business assets. 
+Never wander in search of the stapler again.
 
-https://biz.netsyms.com/inventory
+https://biz.netsyms.com/simpleinventory
+
+Features
+--------
+
+**Asset Tracking**  
+Easily manage locations, tag numbers, assigned users, and other important item 
+properties.
+
+**Fully Searchable**  
+Start typing in the search box to instantly filter hundreds of results down to 
+only a few. Sorting also built in.
+
+**Autofill**  
+You don't need to remember category codes or usernames. Just start typing and 
+SimpleInventory will figure out what you're looking for.
+
+**Mobile-ready**  
+Take inventory or find what you need on the go. SimpleInventory looks and works 
+great on modern smartphones and tablets.